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PATH: BS | Business
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Actually Significant Charity Challenge Ideas
Posted by Pile
(13281 views)      [E-Mail link]
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[Beating Dead Horses]
[Viral Marketing] |
 Right now it's all the craze to, amidst one of the hottest-record Summer seasons, dump a bucket of ice water on your head as an alternative to donating towards ALS research. The list of public and private people who have jumped on this goofy bandwagon is too numerous to mention.
Has anybody figured out what a bucket of icewater actually has to do with a degenerative nerve disease? Does Lou Gherig's disease make you suddenly feel wet & cold for about five minutes on a hot Summer day?
Sorry, but count me in the tiny little camp of people scratching our heads wondering what difference this really makes? Has anyone managed to prove that more money = more curing? Jerry Lewis over 50 years, raised tons of money for Muscular Dystrophy research and there's still absolutely no cure. Perhaps using money to as a gauge of "success" in medical research is not the right approach?
But we here at BSA digress... it's not really about making the world a better place. It's about making YOU feel like you're doing something, even if you're not, so you can go to bed thinking you're "making a difference" because you dumped a bucket of icewater on your head. Congratulations!
However, if you are wondering, are there better, more appropriate "Charity Challenge" events you could promote, we at BSAlert have come up with a few. Check them out.... |
READ MORE | 1 comment since 2014-09-23 10:16:02 | Comment on this Article |
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Celebrities Misled By 'Restore The Gulf' Campaign
Posted by Pile
(12317 views) [E-Mail link]
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[Environment]
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 Not long ago, many celebrities got together to make a PSA for the "Be The One" campaign, urging people to sign a petition to save the Gulf of Mexico on the website RestoreTheGulf.com (very similar to the government's website at RestoreTheGulf.gov, which might have caused confusion). This all seems good, until you look at the fine print and dig below the surface... Which is what DeSmogBlog did. It turns out that the campaign's sponsors are "America's WETLAND Foundation", a front group for oil companies (Shell, BP, Chevron, ExxonMobil, etc), and "Women of the Storm", a Louisiana group with strong ties to America's WETLAND (the founder of the former is married to the chairman of the latter).
The end result seems to be a carefully-orchestrated snowjob by the oil and gas industry to try and get taxpayers to fund the cleanup of their own messes... |
READ MORE | 1 comment since 2014-02-15 23:49:48 | Comment on this Article |
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Bumper Sticker Store
A warning to herbal supplement users: Those store-brand ginkgo biloba tablets you bought may contain mustard, wheat, radish and other substances decidedly non-herbal in nature, but they’re not likely to contain any actual ginkgo biloba.
A huge Internet outrage has erupted in the wake of GoDaddy's latest commercial leak online of what was apparently going to be their Superbowl commercial. Which has now been pulled.
HuffPo columnist and comedian, Kelly MacLean has written a hilarious article on Whole Foods..
If you have not been annoyed by this operation, consider yourself lucky, but many people know what it's like to get the "Rachel from Cardmember Services" (Bridget or another phony name) robo-call repeatedly to their telephones. The group behind this operation uses social engineering to con random callers out of their credit card numbers, SSN and other personal information under the guise of helping them get a lower interest rate on their credit card debt.
An ex-Wal-Mart employee explains why there's never anybody around, and when there is, they don't know anything or are in a bad mood. A very interesting and illuminating explanation for how, in their obsessive quest for increased profits, Wal-Mart has created a business model that thrives on attrition and crappy, burned out employees, who are systematically run-off before they can become competent.
Under the guise of combating a rise in "pseudoscience" the producers of the TED series of lectures have laid down bold new rules that inhibit any discussion on a number of controversial subjects that are anything but pseudoscience. They have even gone so far as to suggest "food as medicine" is quackery. 
Nonprofit ocean protection group Oceana took 1,215 samples of fish from across the United States in restaurants, grocery stores and sushi bars and the results were astonishing. There's more than a good chance the fish you think is "tuna" or "snapper" is not what it claims...
Ed Asner does voiceover for a clever animated video that talks about how American society has changed over the years and how taxation and corporations have sucked dry, the economy. In the style of the old "Schoolhouse Rock" cartoons...