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PATH: BS | Business | Advertising
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Exxon Mobil Acquires Stanford University
Posted by Pile
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[Industry] |
"Exxon Mobil has teamed up with Stanford University to find breakthrough technologies that deliver more energy while reducing greenhouse gas emissions," enthuses a TV commercial by the oil giant. Under Exxon Mobil's partnership with Stanford, first announced in 2002, the university "will get up to $100 million from the company over 10 years to fund climate and energy research."
After seeing the ads, major Stanford donor Steve Bing "decided to rescind a promised $2.5 million donation to the school." He is also "asking other major philanthropists to reconsider their promises to give to the Stanford cause," and is pushing for "an end to the 4-year-old ad campaign." Bing's advisor on climate issues said, "Exxon Mobil is trying to greenwash itself, and it's using Stanford as its brush." A Stanford spokesperson countered, "We are proud of our work on seeking solutions to serious energy and environmental problems and our collaborations in these areas with a variety of private and non-profit organizations." An earlier Exxon print ad, carrying the Stanford seal, "suggested that scientists were debating the cause of global warming." |
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Advertiser Blacklist Against Air America Revealed
Posted by Pile
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 An internal ABC Radio Networks memo obtained by Media Matters for America, originally from a listener to The Peter B. Collins Show, indicates that nearly 100 ABC advertisers insist that their commercials be blacked out on Air America Radio affiliates. According to the memo, the advertisers insist that "NONE of their commercials air during AIR AMERICA programming." Among the advertisers listed are Bank of America, Exxon Mobil, Federal Express, General Electric, McDonald's, Microsoft, Wal-Mart, and the U.S. Navy. |
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Ron English's Popaganda
Posted by Pile
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[Activists]
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 Ron English puts up illegal billboards, so he has only one way of knowing if it has been a good day.
"I consider it a success if I don't go to jail," he explained. He should know. He has had two very unsuccessful days in the past.
You may have seen Mr. English, a 43-year-old father of two, wandering around the streets of Manhattan or New Jersey with a bucket of glue, a set of rollers and a crew of accomplices. He plasters his original paintings in broad daylight on billboards he does not own. This is a conscious decision, because billboarding in the dark would only look more suspicious. "If you're out at night," he said, "it's obvious that you're not supposed to be there."
It is worth being careful. Though he has posted more than 1,000 illicit signs, Mr. English says he has been chased while half-drunk by the police in Texas, has been the object of death threats and barely escaped an angry mob in Jersey City.
Mr. English is not a run-of-the-mill graffiti maker. He is widely recognized in the art world as one of the earliest and most celebrated in a line of "culture jammers"-- |
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By invoking Australian copyright law, the New South Wales Minerals Council (NSWMC) twice succeeded in shutting down a website that satirized its "Life: Brought to you by mining" advertising campaign.
It's bad enough that going to the movies these days is like poking your head into a bar in a bad neighborhood: maybe you'll have a good time, or maybe you'll be sorry you ever got out of bed that day.
Normally, I despise corporate advertising, but these commercials are so clever I can't help but call attention to them. I still wouldn't piss on a flaming insurance agent to save his life, but I will laugh at the Geico caveman. Check out the series here...
The latest person to go completely nuts over the latest video game console is not a person, but a corporation. Taco Bell has announced that if you're willing to donate your precious Playstation 3 to them to give a Boys & Girls club, they'll offer the generous gamer what they consider a "lifetime" worth of taco bell food (~ $12k in "taco bell bucks" -- no word about whether Angioplasty is included).
So what do you do if you make an industrial grade blender and you want to show off what it can do? How about seeing exactly what it can blend? Marbles? A Coke Can? A Rake Handle? An entire McDonald's Meal?
In an attempt to encourage more Britons to go to church this Christmas, an image of Jesus Christ in the froth of a half empty pint of beer will be used on posters.
They advertise their product as "The toughest glue on earth." Really? Well, it took a competitor, Elmers, to challenge this claim and take it to the National Advertising Division of the Better Business Bureau. Gorrilla, if you're making that claim, you can back it up right?
Mark Burnett, creator of the Survivor and The Apprentice reality shows, and AOL have teamed with CBS to create a web-based treasure hunt titled "Gold Rush". The idea behind the series is that clues will be embedded on various web sites and within commercials on CBS. Burnett seems to think that the quest for hidden gold buillon throughout the country will entice users to watch commercials, if not actually Tivo them and watch them over and over to get clues.
Superheroes like Superman and Spider-Man can save mankind from natural disasters, space aliens and evil mutants. But there's one thing they are powerless to stop: Advertisers shilling products within the pages of the comic books they call home.
For the first time in Carnival’s 150-year history, city and krewe leaders will seek corporate sponsors to underwrite the huge cost of staging “the Greatest Free Show on Earth.”