PATH: BS | Business

One Company Controls Almost The Entire Eyeglass Market

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When you see all those brands, all those different stores, outlets and eyecare companies, you think, "competition" right? Not exactly. What if I told you there was one company that pretty much had a monopoly on the entire market? If you don't wear glasses or sunglasses, then I guess this won't apply to you...

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Correcting For Bias In Amazon Reviews

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It's no secret among savvy shoppers that Amazon is a great place to research products and find the best price-quality ratio.

However, it's becoming more and more difficult to do this research due to what's called, "incentivized reviewers." These are people who provide detailed, "honest" reviews in return for free products.

One company has done an analysis of reviews on Amazon differentiating regular from incentivized reviews and produced some interesting results...

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Three Economic Myths That Cause Us to Vote Against Our Interests

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Robert Reich in approximately two minutes exposes 3 common economic myths that may be responsible for why so many Americans vote against their own interests... A very important and insightful explanation everyone should see...

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The Truth About Why Videogames Are Male-Centric

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Have you ever wondered why the computer/console video game industry is so male-dominated? Are computer games inherently "male" in design and appeal? It wasnt always this way, and the story about how the gender bias happened is fascinating...

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The Truth About Fraud And Advertising On Facebook

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These days everybody is using Facebook. But did you know if you pay to promote something, you might actually hurt your business and waste your money? A diligent Internet truth-seeker shows you in this video that all is not what it seems when it comes to advertising on Facebook, and even Facebook itself is at least indirectly involved in phony and fraudulent activity.

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Inside The World Of Phony Benevolence

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Two news stories have been circulating this week on the Internet that mask more dubious intentions that are worth mentioning.

In one story, a famous movie producer is building low-income housing, "To help less-affluent people settle an otherwise upscale area of California" -- how noble.. if that were actually the case.

In the second story, one of the richest people in the world is claiming to "bring the Internet to the underpriviledged," but it too, is a scam....

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Top Stores Caught Selling Phony Herbal Supplements

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A warning to herbal supplement users: Those store-brand ginkgo biloba tablets you bought may contain mustard, wheat, radish and other substances decidedly non-herbal in nature, but they’re not likely to contain any actual ginkgo biloba.

That’s according to an investigation by the New York State attorney general’s office into store-brand supplements at four national retailers — GNC, Target, Walgreens and Wal-Mart. All four have received cease-and-desist letters demanding that they stop selling a number of their dietary supplements, few of which were found to contain the herbs shown on their labels and many of which included potential allergens not identified in the ingredients list.

READ MORE | 1 comment since 2015-02-10 09:35:33 | Comment on this Article

GoDaddy's Psychopathic Superbowl Commercial Sparks Outrage

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[Pubic Relations]
A huge Internet outrage has erupted in the wake of GoDaddy's latest commercial leak online of what was apparently going to be their Superbowl commercial. Which has now been pulled.

In what appears to be a clear attempt to court sadist and sociopathic customers, they tell the tale of the abandoned puppy that desperately tries to find its way back to its owner (a GoDaddy customer) who expresses excitement at the puppy returning home after its arduous journey so she can ship it off to someone who bought it off her GoDaddy web site... yes... WHAT?


Watch the video - we have it here. GoDaddy has pulled it from the Internet.

The original YouTube link was here: https://www.youtube.com/watch?v=X2AHrCtOHqc

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Surviving Whole Foods

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[Humor]
[Diamond Studded Toenail Clippers]
HuffPo columnist and comedian, Kelly MacLean has written a hilarious article on Whole Foods..

Whole Foods is like Vegas. You go there to feel good but you leave broke, disoriented, and with the newfound knowledge that you have a vaginal disease.

Unlike Vegas, Whole Foods' clientele are all about mindfulness and compassion... until they get to the parking lot. Then it's war. As I pull up this morning, I see a pregnant lady on the crosswalk holding a baby and groceries. This driver swerves around her and honks. As he speeds off I catch his bumper sticker, which says 'NAMASTE'. Poor lady didn't even hear him approaching because he was driving a Prius. He crept up on her like a panther.

As the great, sliding glass doors part I am immediately smacked in the face by a wall of cool, moist air that smells of strawberries and orchids. I leave behind the concrete jungle and enter a cornucopia of organic bliss; the land of hemp milk and honey. Seriously, think about Heaven and then think about Whole Foods; they're basically the same.

READ MORE | 1 comment since 2014-12-09 13:05:35 | Comment on this Article

Actually Significant Charity Challenge Ideas

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[Beating Dead Horses]
[Viral Marketing]
Right now it's all the craze to, amidst one of the hottest-record Summer seasons, dump a bucket of ice water on your head as an alternative to donating towards ALS research. The list of public and private people who have jumped on this goofy bandwagon is too numerous to mention.

Has anybody figured out what a bucket of icewater actually has to do with a degenerative nerve disease? Does Lou Gherig's disease make you suddenly feel wet & cold for about five minutes on a hot Summer day?

Sorry, but count me in the tiny little camp of people scratching our heads wondering what difference this really makes? Has anyone managed to prove that more money = more curing? Jerry Lewis over 50 years, raised tons of money for Muscular Dystrophy research and there's still absolutely no cure. Perhaps using money to as a gauge of "success" in medical research is not the right approach?

But we here at BSA digress... it's not really about making the world a better place. It's about making YOU feel like you're doing something, even if you're not, so you can go to bed thinking you're "making a difference" because you dumped a bucket of icewater on your head. Congratulations!

However, if you are wondering, are there better, more appropriate "Charity Challenge" events you could promote, we at BSAlert have come up with a few. Check them out....

READ MORE | 1 comment since 2014-09-23 10:16:02 | Comment on this Article

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